Joe Rogan announces podcast move to Spotify; deal worth more than $100 million

Longtime UFC color commentator Joe Rogan has struck a massive deal with Spotify, which will become the exclusive home for his podcast, “The Joe Rogan Experience,” by the end of the year.

Rogan started his podcast over 11 years ago and has grown the show into one of the most popular and successful podcasts in the world. According to The Wall Street Journal, Rogan’s podcast will air exclusively on Spotify in a deal worth more than $100 million dollars.

Rogan confirmed the news on his YouTube channel, detailing that both the audio and video versions will be available on the Spotify platform for free.

Rogan, whose UFC broadcasting career dates back to 1997 with UFC 12, is also a renowned comedian, who has seen numerous stand-up shows featured on video streaming platform Netflix. But no business endeavor has led to more success than his podcast, which has landed guests such as Elon Musk, Edward Snowden, and Mike Tyson.